scispace - formally typeset
C

C. K. Prahalad

Researcher at University of Michigan

Publications -  73
Citations -  57400

C. K. Prahalad is an academic researcher from University of Michigan. The author has contributed to research in topics: Multinational corporation & Core competency. The author has an hindex of 42, co-authored 73 publications receiving 55811 citations.

Papers
More filters
Book ChapterDOI

The Core Competence of the Corporation

TL;DR: The most powerful way to prevail in global competition is still invisible to many companies as discussed by the authors, which is why the concept of the corporation itself has not yet been recognized as a powerful competitive advantage.
Book

Competing for the Future

Gary Hamel, +1 more
TL;DR: In this article, the authors discuss how to get off the treadmill and how to learn to forget and how competition for the future is different from the traditional competition for industry foresight.
Journal ArticleDOI

Co-creation experiences: The next practice in value creation

TL;DR: The meaning of value and the process of value creation are rapidly shifting from a product-and firm-centric view to personalized consumer experiences as discussed by the authors, and consumers are increasingly co-creating value with the firm.
Book

The Fortune at the Bottom of the Pyramid

TL;DR: The Bottom of the Pyramid (BOP) market as discussed by the authors is the most exciting, fastest-growing new market in the world and it's where people least expect it: at the bottom of the pyramid.