African Journal of Economic and Management Studies 

About: African Journal of Economic and Management Studies is an academic journal published by Emerald Publishing Limited. The journal publishes majorly in the area(s): Computer science & Medicine. It has an ISSN identifier of 2040-0705. Over the lifetime, 401 publications have been published receiving 5232 citations. The journal is also known as: AJEMS.

Impact of entrepreneurship education on entrepreneurial intentions of business and engineering students in Ethiopia

Abstract: Purpose – The purpose of this paper is to examine the entrepreneurial intentions of undergraduate university students in Ethiopia by making a comparative analysis among different groups of students.Design/methodology/approach – A total of 156 students completed entrepreneurship intention questionnaire. The questionnaire has seven parts extracting information about personal attraction, subjective norm, self‐efficacy, entrepreneurial intention, need for achievement, locus of control, and instrumental readiness. The respondents were asked to state their agreement/disagreement on statements on a seven‐point Likert type scale.Findings – The result identified that students who had undergone entrepreneurship education (business management student in this case) tend to have better entrepreneurial intention than those who had not taken entrepreneurship course (engineering students). Also, it was observed that male management students have higher personal attraction towards entrepreneurial career, subjective norms,...

Financial literacy and youth entrepreneurship in South Africa

Abstract: Purpose – The purpose of this paper is to assess the level of financial literacy and impact on youth entrepreneurship in South Africa.Design/methodology/approach – The paper used both desk research and questionnaire complemented by interview to assess the level of financial literacy among youth entrepreneurs in the Vhembe District of the Limpopo Province, South Africa.Findings – The paper reveals that financial literacy among youth entrepreneurs in the Vhembe District appears to be above average and contributes meaningfully to their entrepreneurship skills.Research limitations/implications – Further research is needed to verify in specific and practical terms, the level and impact of financial literacy on youth entrepreneurs in the Vhembe District.Practical implications – Education and training at both high school and tertiary levels with emphasis on financial literacy and entrepreneurial skills may have significant implications for small‐, micro‐, and medium‐sized enterprise development and growth for th...

Culture and leadership in Africa: a conceptual model and research agenda

Abstract: Purpose – The paper aims at identifying the knowledge gaps in the existing African leadership studies and argues in support of further research in the field with a view to establishing the link between African culture and leadership practices and their implications for economic growth on the continent.Design/methodology/approach – It reviews the mainstream perspectives in leadership literature in general and African leadership literature in particular as a basis for the development of an integrated goal‐behaviour‐performance model.Findings – Previous studies have seen African culture as either defining the uniqueness of leadership on the continent or constraining leadership development. The paper suggests the presence of both types of impact on leadership. It also offers a conceptual framework that integrates the different perspectives on the relationship between culture, leadership and organizational performance.Research limitations/implications – The paper is based mainly on limited empirical investigat...

Brand communication, brand image and brand trust as antecedents of brand loyalty in Gauteng Province of South Africa

Abstract: Purpose – The purpose of this paper is to examine the influence of brand communication, brand image and brand trust as potential antecedents of brand loyalty in a sample of consumers in Gauteng Province of South Africa. Design/methodology/approach – Data were collected from 151 respondents, an 89 per cent response rate, using anonymously completed questionnaires. Research scales were operationalized on the basis of previous work. Data were collected from 151 respondents, an 89 per cent response rate, using anonymously completed questionnaires. Research scales were operationalized on the basis of previous work. Proper modifications were made in order to fit the current research context and purpose. “Brand communication” measure used six-item scales while “Brand image” used eight-item scale measure. “Brand trust” and “brand loyalty” used a four-item scale measure. All the measurement items were measured on a five point Likert-type scales that was anchored by 1=strongly disagree to 5=strongly agree to expres...

Entrepreneurship training and poverty alleviation

Abstract: Purpose – The purpose of this paper is to determine the major long‐term role that hands‐on entrepreneurship training could play in poverty alleviation and job creation in one of the poorest regions of South Africa – the Eastern Free State (EFS). This is done against a background of frequently occurring violent protests against the inadequacy of the government's hand‐out poverty alleviation strategy of social grants, free houses and free social services.Design/methodology/approach – The paper uses desk research and quantitative analysis of survey data collected from the Phuthaditjhaba area of Qwaqwa in the EFS.Findings – The poverty indicators confirm the accepted view of the Free State as one of the poorest provinces in South Africa, which makes Qwaqwa, the poorest part of the Free State, a real human plight. While government hand‐out poverty alleviation measures, with their unintended consequences of violent protests and demonstrations, may only help some of the poor in the short term, training in entrep...