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Theory of Reasoned Action: Purchase Intention of Young Consumers

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TLDR
The approximately 60 million members of Generation Y are a major force in the consumer marketplace and represent a significant behavioral shift as discussed by the authors, and to develop the broad, multifaceted advertising strat...
Abstract
The approximately 60 million members of Generation Y are a major force in the consumer marketplace and represent a significant behavioral shift. To develop the broad, multifaceted advertising strat...

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Forming attitudes that predict future behavior: a meta-analysis of the attitude-behavior relation.

TL;DR: The findings indicated that attitudes correlated with a future behavior more strongly when they were easy to recall and stable over time and when participants had direct experience with the attitude object and reported their attitudes frequently.
Journal ArticleDOI

Risk and Rationality in Adolescent Decision Making: Implications for Theory, Practice, and Public Policy

TL;DR: In the heat of passion, in the presence of peers, on the spur of the moment, in unfamiliar situations, when trading off risks and benefits favors bad long-term outcomes, and when behavioral inhibition is required for good outcomes, adolescents are likely to reason more poorly than adults do.
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Understanding Technology Adoption: Theory and Future Directions for Informal Learning:

TL;DR: In this article, the authors examine individuals' computing adoption processes through the lenses of three adoption theories: Rogers's innovation diffusion theory, the Concerns-Based Adoption Model, the Technology Acceptance Model, and the United Theory of Acceptance and Use of Technology.
Journal ArticleDOI

A reasoned action approach to health promotion.

TL;DR: The integrative model of behavioral prediction, the latest formulation of a reasoned action approach, assumes that intentions are the immediate antecedents of behavior, but in addition, the IM recognizes that environmental factors and skills and abilities can moderate the intention-behavior relationship.
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Beyond the 'east-west' dichotomy: Global variation in cultural models of selfhood.

Vivian L. Vignoles, +71 more
TL;DR: A new 7-dimensional model of self-reported ways of being independent or interdependent is developed and validated across cultures and will allow future researchers to test more accurately the implications of cultural models of selfhood for psychological processes in diverse ecocultural contexts.
References
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Journal ArticleDOI

The theory of planned behavior

TL;DR: Ajzen, 1985, 1987, this article reviewed the theory of planned behavior and some unresolved issues and concluded that the theory is well supported by empirical evidence and that intention to perform behaviors of different kinds can be predicted with high accuracy from attitudes toward the behavior, subjective norms, and perceived behavioral control; and these intentions, together with perceptions of behavioral control, account for considerable variance in actual behavior.
Book

Understanding Attitudes and Predicting Social Behavior

TL;DR: In this paper, the author explains "theory and reasoned action" model and then applies the model to various cases in attitude courses, such as self-defense and self-care.
Journal ArticleDOI

Efficacy of the Theory of Planned Behaviour: a meta-analytic review.

TL;DR: A quantitative integration and review of research on the Theory of Planned Behaviour and the subjective norm, which found that intentions and self-predictions were better predictors of behaviour than attitude, subjective norm and PBC.
Journal ArticleDOI

Measuring the Involvement Construct

TL;DR: The Personal In-volvement Inventory was developed over four data sets of 268 undergraduate psychology students, two data set of 49 MBA students, and two data sets with 57 clerical and administrative staff members as mentioned in this paper.
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